Microsoft guy at a Coldfusion BOF Session

I got to attend AdobeMAX last week in Chicago and I had an absolute blast and I will probably post a couple of blog entries over the next couple weeks about some of the things that I saw and did.  One of the neatest things I got to do was participate in a “Birds of a Feather” (BOF) session on Monday night.  I have to thank Brian Meloche, who ran the BOF Session, and Luke Kilpatrick who suggested me when Brian said that he was looking for a non-Coldfusion Developer to participate (how more non-CF can you get than a guy that works for Microsoft?).

Coldfusion on the ropes?

During Brian’s kickoff to the session (ppt file) he spent some time talking about the reasons that they were looking to promote Coldfusion.  There is a general perception that Coldfusion is either dying or dead.  He cited some examples:


The BOF structure

The BOF was run in a brainstorming format, rather than a discussion.  The format was good because it allowed us to rapidly through out ideas, but it was bad because we only had an hour to do the full exercise.  Brainstorming can be a multi-hour process and in some cases it can be days before the strategies are finalized and written up.  As a group we decided on the 3 audiences that we wanted to try and evangelize Coldfusion to: IT Management, non-CF Developers and education (students).  We then broke into teams and did the brainstorming exercise for each of the 3 audiences.  I was in the IT Management group and we had the most spirited discussion, but were also the ones that failed to complete the full exercise (the spirited nature of the discussions got in the way).  Here are the write-ups:


IT Management – http://docs.google.com/View?docid=dcdhg6m6_10hp2tsg


Developers – http://docs.google.com/View?docid=dcdhg6m6_11gvphp6


Education – http://docs.google.com/View?docid=dcdhg6m6_12hgh7gm

Some thoughts

Coldfusion Developers are passionate – I only have to point out that we had nearly 30 people in the room discussing this topic starting at 9:30 at night (after the conference bar closed down) for you to know that they are passionate about their platform.


The Coldfusion platform is probably misunderstood by a lot of people – many people probably think of Coldfusion as a web technology (and it does web well).  I think this comes from the roots of the tool when it was strictly a web platform.  When the people in my group where describing the benefits of the platform, they described it as more of an integration engine that strictly a web platform.


Microsoft gets a lot of blame – The education audience specifically called out Microsoft for doing “too good” of a job at evangelizing to the education audience:



“One of the largest barriers to entry at schools is the fact that Microsoft has a very active education evangelism program for their technologies”


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3 thoughts on “Microsoft guy at a Coldfusion BOF Session”

  1. I added the Microsoft comment to our group notes, simply because I constantly see MS trying to help educators teach their technologies. Education Evangelists, the IT Academy program and years and years of IT buy-in at the district level are all very hard obstacles to hurdle. I wouldn’t call it blaming Microsoft, as much as me calling out the fact that they are excelling in this space, and Adobe isn’t yet at the same level, especially with ColdFusion.

  2. @Peter

    Thanks for the correction. My experience with CF goes back to the Allaire days, so I guess I am slow to pick up on changes. I still say "deja" when I am talking about Google Groups and I think they got bought in 2000. 🙂

    -Larry

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